tandem equity brand identity and website design

Business owner of Truck Indemnity Company, Locke Purdon, approached Jenny Coulson and I to rebrand his truck insurance business. Starting from the very beginning, we unpacked the brand and it's offering - we renamed it and created a new visual identity. This was then applied to corporate stationery, brochures and a website (I created the initial look and feel and handed it over to their web designer).

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