The TVC was directed by Mfundu from Ola!films and art directed by Ryan Dupen and myself. My first TVC, eek!
Whilst working at Draft FCB as a Art Director in 2012, we dreamt up an idea for a TVC and print campaign for the Vodacom Durban July.
The idea was to encourage viewers to enter a competition where they could win tickets to the Durban July and be welcomed to the high life. They would be pampered by the Vodacom entourage and experience next-level luxury.